Together towards the best vision care in the world

The Finnish Association of Vision and Eyecare represents optometrists, ophthalmologists and ophthalmic laboratories, manufacturers, importers, wholesalers, and personal and educational organisations serving the industry. Our aim is to ensure that quality vision products and eye care services are available to all Finns in an equitable and cost-effective manner.

Näe ry’s key advocacy goals

The purpose of Näe ry’s advocacy work is to make Finland’s eye care the best in the world in terms of quality, accessibility, and cost-effectiveness.

Our key goals are:
1) integrating eye care into primary health care in accordance with WHO guidelines,
2) reducing waiting lists by expanding optometrists’ rights to the EU level,
3) reforming the healthcare market and pharmaceutical distribution to improve the availability of medicines and services.

Näe ry influences

Näe ry keeps its members, stakeholders, and the media informed about current issues in the optical sector.

27.10.2026–Blog

AI in healthcare is more than documentation

When artificial intelligence in healthcare is discussed in public, the conversation often revolves around documentation. AI assistants that convert speech to text save healthcare professionals time, and that is important. However, much less attention has been paid to AI that supports the diagnostic process itself. Eye health is a good example of this.

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23.10.2026–News

What are the differences between spectacle lenses? – Näe ry’s page brings together information about lenses

Spectacle lenses are the most important part of a pair of glasses, as they affect…

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8.10.2026–News

ECOO calls on European governments to take action to improve eye health

On World Sight Day, the European Council of Optometry and Optics (ECOO) highlights the importance…

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In sight – news from members

Nainen ajaa autoa pimeällä.

26.10.2026–In sight

Does driving in the dark feel difficult? Excellent visual acuity does not guarantee good night vision

As the evenings grow darker, many drivers find themselves struggling to see clearly in traffic.…

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Kaksi autoa parkkipaikalla Instrumentariumin näönkatsatsus-pisteellä.

1.10.2026–In sight

Instrumentarium tested Finns’ driving vision – nearly one in six drivers had poor or only satisfactory eyesight

Instrumentarium conducted a three-day field study (N=245) to assess Finnish drivers’ vision for driving. The…

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25.9.2026–In sight

Dry eye disease – Symptoms alone do not reveal the underlying cause

Dry eye disease is often associated with burning, a gritty sensation, excessive tearing, and fluctuating…

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What’s happening in the world of vision right now? Why are eye conditions becoming more common? What can lens technology achieve? Our newsletter, delivered straight to your inbox in Finnish, brings you the most interesting topics from the world of vision and eye health.

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Optical Retail in Finland


The latest data on key figures and forecasts for the optical retail sector. The figures are compiled in real time from various statistical sources. The ETU-bot of the Federation of Finnish Special Commodity Trade (Etu ry) updates the data, analyzes it, generates text, and automatically produces the latest forecast whenever the data is updated. The time series forecast is compiled from the unseasonally adjusted historical turnover data and is used to calculate the forecast for the change in turnover for the remainder of the year and the turnover trend for the next six months.

Näe represents responsible optical stores in Finland

Registry for Professional Development

The registry lists opticians’ professional qualifications for fitting contact lenses, administering diagnostic medications, fitting assistive devices for the visually impaired, and serving as occupational health care specialists.

In co-operation

We advocate for our members’ interests in collaboration with Etu ry, the Finnish Enterprise Confederation, and the Finnish Commerce Federation. Internationally, we exert our influence through the Nordic Council of Opticians (NOR) and the European Council of Optometry and Optics (ECOO).

Follow us on social media

You can find information about current issues and events in the optical industry on Näe ry’s social media channels.

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